Showing up late for work and using abusive language are the kinds of problems that every business wants to eliminate. Business leaders looking to achieve this often focus on finding “bad apples” who break their rules and then punishing them. This assumes that the bad apples are acting badly on purpose. In fact, one common reason that employees give for breaking rules is that they were unaware their behavior was undesirable. There are some actors who knowingly act against policy, but many problems are unintentional failings. If businesses want better employees, those businesses must create clear standards and educate their employees directly about how to follow them. Without these standards there would be no way to distinguish bad apples from merely uninformed apples.