There are pressures within the museum that cause it to emphasise what happens in the galleries over the activities that take place in its unseen zones. In an era when museums are forced to increase their earnings, they often focus their energies on modernising their galleries or mounting temporary exhibitions to bring more and more audiences through the door. In other words, as museums struggle to survive in a competitive economy, their budgets often prioritise those parts of themselves that are consumable: infotainment in the galleries, goods and services in the cafes and the shops. The unlit, unglamorous storerooms, if they are ever discussed, are at best presented as service areas that process objects for the exhibition halls. And at worst, as museums pour more and more resources into their publicly visible faces, the spaces of storage may even suffer, their modernisation being kept on hold or being given less and less space to house the expanding collections and serve their complex conservation needs.